{"id":29339,"date":"2026-04-06T06:40:36","date_gmt":"2026-04-06T06:40:36","guid":{"rendered":"https:\/\/alstud.org.tr\/?p=29339"},"modified":"2026-04-15T08:44:18","modified_gmt":"2026-04-15T08:44:18","slug":"alanya-saglik-turizmi-zirvesi","status":"publish","type":"post","link":"https:\/\/alstud.org.tr\/en\/alanya-saglik-turizmi-zirvesi\/","title":{"rendered":"Alanya Sa\u011fl\u0131k Turizmi Zirvesi"},"content":{"rendered":"

19 Mart 2016 | Alanya<\/mark><\/p>\n\n\n\n

T\u00fcrkiye\u2019nin Sa\u011fl\u0131k Turizmi Politikalar\u0131na Y\u00f6n Veren \u00d6nc\u00fc Bulu\u015fma<\/h3>\n\n\n\n

Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD), 2015 y\u0131l\u0131nda kurulurken, sa\u011fl\u0131k turizminin ilerleyen y\u0131llarda T\u00fcrkiye\u2019nin en stratejik hizmet ihracat\u0131 alanlar\u0131ndan biri olaca\u011f\u0131n\u0131 \u00f6ng\u00f6rm\u00fc\u015f ve bu vizyon do\u011frultusunda hareket etmi\u015ftir.<\/p>\n\n\n\n

Bu \u00f6ng\u00f6r\u00fcn\u00fcn en somut yans\u0131mas\u0131, hen\u00fcz ilgili y\u00f6netmelikler yay\u0131mlanmadan ve sekt\u00f6r\u00fcn mevzuat altyap\u0131s\u0131 \u015fekillenmeden \u00f6nce d\u00fczenlenen 1. Alanya Sa\u011fl\u0131k Turizmi Zirvesi olmu\u015ftur.<\/p>\n\n\n\n

Zirve, 19 Mart 2016 tarihinde, Antalya Kamu Hastaneleri Birli\u011fi (AKHB) ve Bat\u0131 Akdeniz Kalk\u0131nma Ajans\u0131 (BAKA) i\u015f birli\u011fiyle ger\u00e7ekle\u015ftirilmi\u015f; kamu, \u00f6zel sekt\u00f6r, akademi ve sivil toplum kurulu\u015flar\u0131ndan yakla\u015f\u0131k 400 kat\u0131l\u0131mc\u0131y\u0131 bir araya getirmi\u015ftir.<\/p>\n\n\n\n

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Akademik Derinlik ve \u00c7al\u0131\u015ftaylarla \u015eekillenen Strateji<\/h2>\n\n\n\n

Zirvede akademik oturumlar, \u00e7al\u0131\u015ftaylar ve bilimsel anket analizleriyle sekt\u00f6r\u00fcn t\u00fcm bile\u015fenleri detayl\u0131 \u015fekilde ele al\u0131nm\u0131\u015ft\u0131r. Alanya Alaaddin Keykubat \u00dcniversitesi, Akdeniz \u00dcniversitesi ve At\u0131l\u0131m \u00dcniversitesi i\u015f birli\u011fiyle ger\u00e7ekle\u015ftirilen anket ve analiz \u00e7al\u0131\u015fmalar\u0131 sonucunda, Antalya\u2019n\u0131n sa\u011fl\u0131k turizmi altyap\u0131s\u0131n\u0131n pazarlama ve hizmet kalitesi a\u00e7\u0131s\u0131ndan ortalaman\u0131n \u00fczerinde oldu\u011fu bilimsel olarak ortaya konmu\u015ftur.<\/p>\n\n\n\n

Ayr\u0131ca d\u00fczenlenen 4 farkl\u0131 workshop, sa\u011fl\u0131k turizmi kongresi ve fuar modellemesi, uluslararas\u0131 tan\u0131t\u0131m stratejileri, pazarlama unsurlar\u0131, mevzuat eksiklikleri ve sekt\u00f6r profesyonellerinin e\u011fitimi gibi alanlarda \u00e7ok say\u0131da \u00f6neri ve \u00e7\u0131kt\u0131 \u00fcretmi\u015ftir.<\/p>\n\n\n\n

Devlet Te\u015fvikleri ve \u0130hracat Odakl\u0131 Yakla\u015f\u0131m

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Zirvede ilk kez ve sahada \u00f6nc\u00fc olacak \u015fekilde, sa\u011fl\u0131k turizminde devlet te\u015fvik mekanizmalar\u0131 ele al\u0131nm\u0131\u015f; Ticaret Bakanl\u0131\u011f\u0131 b\u00fcnyesinde yer alan Serbest B\u00f6lgeler, Yurtd\u0131\u015f\u0131 Yat\u0131r\u0131m ve Hizmetler Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc temsilcileri taraf\u0131ndan detayl\u0131 sunumlar yap\u0131lm\u0131\u015ft\u0131r. Bu sunumlarda:<\/p>\n\n\n\n

Sa\u011fl\u0131k turizmi firmalar\u0131na y\u00f6nelik hizmet ihracat\u0131 te\u015fvikleri,<\/p>\n\n\n\n

Hizmet \u0130hracat\u00e7\u0131lar\u0131 Birli\u011fi (H\u0130B) \u00e7at\u0131s\u0131 alt\u0131ndaki kurumsal destek yap\u0131s\u0131,<\/p>\n\n\n\n

Tan\u0131t\u0131m, kira, istihdam ve dan\u0131\u015fmanl\u0131k te\u015fvikleri,<\/p>\n\n\n\n

Uluslararas\u0131 fuar kat\u0131l\u0131mlar\u0131 ve B2B organizasyonlar\u0131 i\u00e7in verilen %70\u2019e varan devlet destekleri,<\/p>\n\n\n\n

gibi konular ilk kez do\u011frudan saha akt\u00f6rlerine aktar\u0131lm\u0131\u015ft\u0131r. Bu y\u00f6n\u00fcyle zirve, te\u015fvik sistemine eri\u015fimin yayg\u0131nla\u015ft\u0131r\u0131lmas\u0131 ve sa\u011fl\u0131k turizmi firmalar\u0131n\u0131n te\u015fviklerle b\u00fcy\u00fcmesinin \u00f6n\u00fcn\u00fc a\u00e7an pratik bir rehber niteli\u011fi ta\u015f\u0131m\u0131\u015ft\u0131r.<\/p>\n\n\n\n

Alanya\u2019dan T\u00fcm T\u00fcrkiye\u2019ye A\u00e7\u0131lan Bir Model<\/h2>\n\n\n\n

Bu zirve, sadece Alanya\u2019n\u0131n de\u011fil, T\u00fcrkiye’nin sa\u011fl\u0131k turizmi potansiyelinin do\u011fru analiz edilmesine, uluslararas\u0131 rekabet g\u00fcc\u00fcn\u00fcn art\u0131r\u0131lmas\u0131na ve sekt\u00f6r\u00fcn mevzuatla uyumlu bi\u00e7imde geli\u015fmesine katk\u0131 sunmu\u015ftur. Sekt\u00f6rdeki etik sorunlar, \u00e7antac\u0131l\u0131k faaliyetleri, arac\u0131 kurumlar\u0131n yeterlili\u011fi, medikal vize s\u00fcre\u00e7leri ve fiyatland\u0131rma gibi yap\u0131sal sorunlar ilk kez bu \u00f6l\u00e7ekte tart\u0131\u015f\u0131lm\u0131\u015f ve kay\u0131t alt\u0131na al\u0131nm\u0131\u015ft\u0131r.<\/p>\n\n\n\n

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<\/p>","protected":false},"excerpt":{"rendered":"

19 Mart 2016 | Alanya Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD), 2015 y\u0131l\u0131nda kurulurken, sa\u011fl\u0131k turizminin ilerleyen y\u0131llarda T\u00fcrkiye\u2019nin en stratejik<\/p>","protected":false},"author":2,"featured_media":29595,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[79],"tags":[],"class_list":["post-29339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ulusal-faaliyetlerimiz"],"yoast_head":"\nAlanya Sa\u011fl\u0131k Turizmi Zirvesi - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alstud.org.tr\/en\/alanya-saglik-turizmi-zirvesi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alanya Sa\u011fl\u0131k Turizmi Zirvesi - 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