16 Ekim 2025 tarihinde Alanya Do\u011fanay Otel\u2019in konferans salonunda ger\u00e7ekle\u015ftirilen Alanya Turizm Master Plan\u0131 \u00c7al\u0131\u015ftay\u0131, kentin gelece\u011fi a\u00e7\u0131s\u0131ndan tarihi bir ad\u0131m oldu. Alanya b\u00f6lgesinin t\u00fcm turizm \u00e7e\u015fitlili\u011fini masaya yat\u0131ran bu \u00e7al\u0131\u015ftay, Alanya\u2019n\u0131n sahip oldu\u011fu potansiyeli daha planl\u0131, kat\u0131l\u0131mc\u0131 ve s\u00fcrd\u00fcr\u00fclebilir bir yap\u0131ya d\u00f6n\u00fc\u015ft\u00fcrme hedefiyle b\u00fcy\u00fck bir heyecan i\u00e7inde ba\u015flad\u0131. Sekiz ay s\u00fcrecek bu uzun soluklu s\u00fcre\u00e7, Alanya Tan\u0131t\u0131m Vakf\u0131 (ALTAV) koordinasyonunda; Alanya Alaaddin Keykubat \u00dcniversitesi, Alanya \u00dcniversitesi, Alanya Kaymakaml\u0131\u011f\u0131, Alanya Belediyesi, Alanya Ticaret ve Sanayi Odas\u0131 (ALTSO), Alanya Turistik \u0130\u015fletmeciler Derne\u011fi ALT\u0130D, T\u00dcRSAB ve bir\u00e7ok sivil toplum kurulu\u015funun deste\u011fiyle y\u00fcr\u00fct\u00fcl\u00fcyor. <\/p>\n\n\n\n
Bu \u00e7al\u0131\u015ftay, yaln\u0131zca bir toplant\u0131 de\u011fil, Alanya\u2019n\u0131n gelece\u011fini \u015fekillendiren bir ortak vizyon hareketi oldu. E\u011flence, spor, deniz turizmi, yama\u00e7 para\u015f\u00fct\u00fc, kayak pistleri, ula\u015f\u0131m, sa\u011fl\u0131k ve wellness gibi onlarca farkl\u0131 sekt\u00f6rden temsilcinin kat\u0131l\u0131m\u0131yla, turizmin b\u00fct\u00fcn bile\u015fenleri ayn\u0131 masa etraf\u0131nda bir araya geldi. Her biri kendi alan\u0131nda deneyim sahibi olan kat\u0131l\u0131mc\u0131lar, saatler s\u00fcren oturumlarda turizmin gelece\u011fine dair g\u00f6r\u00fc\u015flerini, \u00e7\u00f6z\u00fcm \u00f6nerilerini ve gelecek vizyonlar\u0131n\u0131 payla\u015ft\u0131. Bu g\u00fc\u00e7l\u00fc kat\u0131l\u0131m, Alanya\u2019n\u0131n ne kadar olgun bir turizm k\u00fclt\u00fcr\u00fcne sahip oldu\u011funun ve yerel payda\u015flar\u0131n art\u0131k birlikte \u00fcretmeye ne kadar istekli olduklar\u0131n\u0131n da a\u00e7\u0131k g\u00f6stergesiydi. <\/p>\n\n\n\n
Toplant\u0131n\u0131n bilimsel koordinasyonunu Turizm Akademisyenleri Derne\u011fi Ba\u015fkan\u0131 Prof. Dr. Muharrem Tuna y\u00fcr\u00fctt\u00fc. Akademik derinli\u011fi, saha tecr\u00fcbesiyle bulu\u015fturan bu yap\u0131n\u0131n i\u00e7inde ALK\u00dc Turizm Fak\u00fcltesi Dekan\u0131 Prof. Dr. Bur\u00e7in Cevdet \u00c7etins\u00f6z ve ALTAV proje koordinat\u00f6r\u00fc Alper Gencelli de yer ald\u0131. Akademisyenler, b\u00fcrokratlar ve sekt\u00f6r temsilcileri bir araya gelerek Alanya\u2019n\u0131n turizm kimli\u011fini sadece ge\u00e7mi\u015f ba\u015far\u0131larla de\u011fil, gelece\u011fin trendleriyle yeniden tan\u0131mlad\u0131. \u00c7al\u0131\u015fman\u0131n en \u00f6nemli yan\u0131 ise hi\u00e7bir kat\u0131l\u0131mc\u0131n\u0131n \u201czorunlulukla\u201d de\u011fil, g\u00f6n\u00fcll\u00fcl\u00fckle orada bulunmas\u0131yd\u0131. Bu ruh, Alanya\u2019n\u0131n t\u00fcm payda\u015flar\u0131n\u0131n art\u0131k rekabetten \u00e7ok birlikte geli\u015fim anlay\u0131\u015f\u0131yla hareket etti\u011fini g\u00f6sterdi. <\/p>\n\n\n\n
Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi olarak da bu s\u00fcrecin i\u00e7erisinde aktif olarak yer ald\u0131k. Ba\u015fkan\u0131m\u0131z Dr. Tevfik Yazan ve y\u00f6netim kurulu \u00fcyelerimizin de yo\u011fun kat\u0131l\u0131m g\u00f6sterdi\u011fi sa\u011fl\u0131k turizmi masas\u0131nda yer alarak, b\u00f6lgenin sa\u011fl\u0131k turizmi potansiyeline ili\u015fkin fikirlerimizi, sekt\u00f6rel deneyimlerimizi ve gelece\u011fe dair beklentilerimizi masaya yat\u0131rd\u0131k. <\/p>\n\n\n\n
Bug\u00fcn Alanya\u2019n\u0131n sa\u011fl\u0131k turizmi noktas\u0131nda \u00f6nc\u00fc bir destinasyon oldu\u011funu; ba\u015fta dental turizm ve estetik turizmi ile birlikte, gelecek d\u00f6nemde sa\u011fl\u0131k otelleri, sa\u011fl\u0131kl\u0131 ya\u015fam merkezleri, engelli ve geriatri turizmine de \u00f6nc\u00fcl\u00fck edece\u011fini d\u00fc\u015f\u00fcn\u00fcyoruz. Art\u0131k k\u00fcresel rekabette her ge\u00e7en g\u00fcn yeni rakiplerin ortaya \u00e7\u0131kt\u0131\u011f\u0131 bir d\u00f6nemde, d\u00fcnyaya mal olmu\u015f Alanya kentinin sa\u011fl\u0131k turizminde de genel kitle turizmiyle entegre edilerek bu g\u00fc\u00e7l\u00fc payda\u015flarla \u00f6nc\u00fc bir model olu\u015fturaca\u011f\u0131na inanc\u0131m\u0131z tamd\u0131r.<\/p>\n\n\n\n
T\u00fcrkiye\u2019nin sa\u011fl\u0131k turizminde son on y\u0131lda g\u00f6sterdi\u011fi y\u00fckseli\u015f, Alanya\u2019da \u00e7ok daha erken ba\u015flam\u0131\u015f bir hik\u00e2yeye dayan\u0131yor. Yakla\u015f\u0131k otuz be\u015f y\u0131l \u00f6nce b\u00f6lgeye yerle\u015fen Bat\u0131 Avrupal\u0131 ve \u0130skandinav ziyaret\u00e7iler, ilk sa\u011fl\u0131k hizmetlerini burada alm\u0131\u015f; ald\u0131klar\u0131 kaliteli hizmeti yak\u0131n \u00e7evrelerine anlatarak asl\u0131nda T\u00fcrkiye\u2019de sa\u011fl\u0131k turizminin temellerini Alanya\u2019da atm\u0131\u015flard\u0131r. Bug\u00fcn geldi\u011fimiz noktada Alanya, ge\u00e7mi\u015fte oldu\u011fu gibi bir kez daha \u00f6nc\u00fcl\u00fck yap\u0131yor; ama bu kez bilimsel, planl\u0131 ve s\u00fcrd\u00fcr\u00fclebilir bir sistem kurarak yap\u0131yor.<\/p>\n\n\n\n
Sa\u011fl\u0131k turizmi masas\u0131ndaki tart\u0131\u015fmalar, yaln\u0131zca mevcut sorunlara de\u011fil, gelece\u011fin f\u0131rsatlar\u0131na odakland\u0131. Kamu ve \u00f6zel sekt\u00f6r\u00fcn ayn\u0131 ama\u00e7ta bulu\u015fmas\u0131, sa\u011fl\u0131k turizmi STK\u2019lar\u0131n\u0131n ortak hareket etmesi, sa\u011fl\u0131k hizmeti ihracat\u00e7\u0131lar\u0131n\u0131n k\u00fcmelenme modeliyle daha g\u00fc\u00e7l\u00fc bir yap\u0131 olu\u015fturmas\u0131 gibi somut ba\u015fl\u0131klar, ortak hedefler olarak belirlendi. Ayn\u0131 zamanda, Ticaret Bakanl\u0131\u011f\u0131\u2019n\u0131n H\u0130SER gibi projeleriyle entegre \u00e7al\u0131\u015fabilecek bir destinasyon stratejisi olu\u015fturulmas\u0131, Alanya\u2019n\u0131n k\u00fcresel sa\u011fl\u0131k turizmi pazar\u0131nda daha g\u00fc\u00e7l\u00fc konumlanmas\u0131 a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131yor.<\/p>\n\n\n\n
Alanya\u2019n\u0131n iki uluslararas\u0131 havaalan\u0131 aras\u0131nda yer almas\u0131, g\u00fc\u00e7l\u00fc sa\u011fl\u0131k altyap\u0131s\u0131 ve yabanc\u0131 hastalarla y\u0131llara dayanan g\u00fcven ili\u015fkisi, b\u00f6lgeyi T\u00fcrkiye\u2019nin en avantajl\u0131 sa\u011fl\u0131k destinasyonlar\u0131ndan biri haline getiriyor. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde b\u00f6lgede sa\u011fl\u0131k otelleri, sa\u011fl\u0131kl\u0131 ya\u015fam merkezleri, geriatri ve ya\u015fl\u0131 bak\u0131m tesisleri ile engelli turizmine y\u00f6nelik yat\u0131r\u0131mlar\u0131n artaca\u011f\u0131 \u00f6ng\u00f6r\u00fcl\u00fcyor. Bu yat\u0131r\u0131mlar, sadece ekonomik katk\u0131 de\u011fil, Alanya\u2019n\u0131n \u201csa\u011fl\u0131kl\u0131 ya\u015fam kenti\u201d kimli\u011fini g\u00fc\u00e7lendiren sosyal bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn de par\u00e7as\u0131 olacak.<\/p>\n\n\n\n
Bu vizyoner \u00e7al\u0131\u015fmada eme\u011fi ge\u00e7en herkese g\u00f6n\u00fclden te\u015fekk\u00fcr ederiz. Ba\u015fta Turizm Akademisyenleri Derne\u011fi Ba\u015fkan\u0131 Prof. Dr. Muharrem Tuna, Alanya Alaaddin Keykubat \u00dcniversitesi Turizm Fak\u00fcltesi Dekan\u0131 Prof. Dr. Bur\u00e7in Cevdet \u00c7etins\u00f6z, bu master plan\u0131n\u0131n hayata ge\u00e7irilmesinde yo\u011fun eme\u011fi bulunan ve koordinat\u00f6rl\u00fck g\u00f6revini \u00fcstlenen ALTAV Y\u00f6netim Kurulu \u00dcyesi Alper Gencelli, ayr\u0131ca sa\u011fl\u0131k turizmi k\u00fcmelenme \u00e7al\u0131\u015fmalar\u0131na katk\u0131 sa\u011flayan Dr. \u00d6\u011fr. \u00dcyesi Vildan Y\u0131lmaz\u2019a, Alanya Turistik \u0130\u015fletmeciler Derne\u011fi ALT\u0130D\u2019e i\u00e7ten te\u015fekk\u00fcrlerimizi sunar\u0131z.<\/p>\n\n\n\n
Alanya\u2019n\u0131n geleneksel olarak her ortak hedefte sergiledi\u011fi birliktelik ve sinerji bu \u00e7al\u0131\u015fmada da en g\u00fc\u00e7l\u00fc \u015fekilde hissedilmi\u015ftir. Alanya Kaymakaml\u0131\u011f\u0131, Alanya Alaaddin Keykubat \u00dcniversitesi, Alanya \u00dcniversitesi, Alanya Ticaret ve Sanayi Odas\u0131 (ALTSO), Alanya Belediyesi ve ALTAV ba\u015fta olmak \u00fczere t\u00fcm kurumlar\u0131m\u0131z\u0131n katk\u0131lar\u0131, bu kentin en b\u00fcy\u00fck g\u00fcc\u00fcn\u00fcn dayan\u0131\u015fma ve ortak ak\u0131l oldu\u011funu bir kez daha g\u00f6stermi\u015ftir.<\/p>\n\n\n\n
Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi olarak, b\u00f6lgesel kalk\u0131nmaya hizmet eden bu k\u0131ymetli i\u015f birli\u011finin par\u00e7as\u0131 olmaktan b\u00fcy\u00fck memnuniyet duyuyor; turizmin t\u00fcm payda\u015flar\u0131n\u0131 ortak bir hedefte bulu\u015fturan bu planl\u0131 s\u00fcrecin, Alanya\u2019n\u0131n gelece\u011fine y\u00f6n verecek g\u00fc\u00e7l\u00fc bir model olu\u015fturaca\u011f\u0131na inan\u0131yoruz.<\/p>\n\n\n\n
Bug\u00fcn Alanya\u2019da ba\u015flayan bu planl\u0131 d\u00f6n\u00fc\u015f\u00fcm, yar\u0131n \u00fclkemizin turizm haritas\u0131nda yeni bir d\u00f6nemi ba\u015flatacakt\u0131r. Ve biz, bu d\u00f6nemin i\u00e7inde yer almaktan gurur duyuyoruz.<\/p>","protected":false},"excerpt":{"rendered":"
Bug\u00fcn Alanya\u2019da ba\u015flayan bu planl\u0131 d\u00f6n\u00fc\u015f\u00fcm, yar\u0131n \u00fclkemizin turizm haritas\u0131nda yeni bir d\u00f6nemi ba\u015flatacakt\u0131r. Ve biz, bu d\u00f6nemin i\u00e7inde yer<\/p>","protected":false},"author":2,"featured_media":29628,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-29401","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloglar"],"yoast_head":"\n