{"id":29755,"date":"2026-04-22T12:29:16","date_gmt":"2026-04-22T12:29:16","guid":{"rendered":"https:\/\/alstud.org.tr\/?p=29755"},"modified":"2026-04-23T10:58:35","modified_gmt":"2026-04-23T10:58:35","slug":"ushas-ve-alstud-zirve-programinda-bulustu","status":"publish","type":"post","link":"https:\/\/alstud.org.tr\/en\/ushas-ve-alstud-zirve-programinda-bulustu\/","title":{"rendered":"USHA\u015e VE ALSTUD Z\u0130RVE PROGRAMINDA BULU\u015eTU"},"content":{"rendered":"<p>Uluslararas\u0131 Sa\u011fl\u0131k Hizmetleri Anonim \u015eirketi (USHA\u015e) Genel M\u00fcd\u00fcr\u00fc Behl\u00fcl \u00dcnver ve Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD) Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin, sa\u011fl\u0131k turizmi alan\u0131ndaki en yeni d\u00fczenlemeleri ve sekt\u00f6rel geli\u015fmeleri de\u011ferlendirmek \u00fczere New Health Media Kurucusu Emre Recep Be\u015fkarde\u015f\u2019in sundu\u011fu \u201cZirve\u201d program\u0131n\u0131n konu\u011fu oldu.<\/p>\n\n\n\n<p>Programda; 26 Nisan 2025 tarihinde y\u00fcr\u00fcrl\u00fc\u011fe giren \u201cUluslararas\u0131 Sa\u011fl\u0131k Turizmi ve Turistin Sa\u011fl\u0131\u011f\u0131\u201d y\u00f6netmeli\u011fi detayl\u0131 \u015fekilde ele al\u0131nd\u0131. Yeni d\u00fczenlemenin sekt\u00f6re etkileri, uygulama s\u00fcre\u00e7leri ve sahadaki yans\u0131malar\u0131 konuklar taraf\u0131ndan kapsaml\u0131 bi\u00e7imde de\u011ferlendirildi.<\/p>\n\n\n\n<p>T\u00dcRSAB A s\u0131n\u0131f\u0131 seyahat acentalar\u0131yla ilgili getirilen yeni d\u00fczenlemeler ve s\u00fcre\u00e7teki de\u011fi\u015fiklikler, sa\u011fl\u0131k turizmi akt\u00f6rleri i\u00e7in \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm olarak \u00f6ne \u00e7\u0131karken; reklam ve tan\u0131t\u0131m faaliyetlerine getirilen k\u0131s\u0131tlamalar da sekt\u00f6r\u00fcn g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc a\u00e7\u0131s\u0131ndan masaya yat\u0131r\u0131ld\u0131. Bu kapsamda, dijital mecralarda nas\u0131l bir ileti\u015fim stratejisi izlenmesi gerekti\u011fi konusunda \u00f6neriler sunuldu. Sa\u011fl\u0131k kurulu\u015flar\u0131 ve arac\u0131 kurumlar i\u00e7in uluslararas\u0131 tan\u0131t\u0131mda \u00f6nemli rol \u00fcstlenen \u201cHealth T\u00fcrkiye\u201d platformu \u00fcyeli\u011fi de programda g\u00fcndeme geldi. Ayr\u0131ca, sekt\u00f6r temsilcilerinin uzun s\u00fcredir ele\u015ftirdi\u011fi ba\u011f\u0131ms\u0131z ofis zorunlulu\u011funun kald\u0131r\u0131lmas\u0131 konusu, giri\u015fimciler ve yat\u0131r\u0131mc\u0131lar a\u00e7\u0131s\u0131ndan olumlu bir geli\u015fme olarak de\u011ferlendirildi.<\/p>\n\n\n\n<p>USHA\u015e\u2019\u0131n stratejik rol\u00fc ve sa\u011fl\u0131k turizmindeki gelecek vizyonuna da de\u011finilen programda, kamunun sekt\u00f6re rehberlik eden ve y\u00f6n verici pozisyonunun alt\u0131 \u00e7izildi. Son olarak sahadan gelen g\u00fcncel geri bildirimler, kar\u015f\u0131la\u015f\u0131lan temel sorunlar ve yeni f\u0131rsat alanlar\u0131, sekt\u00f6r\u00fcn gelece\u011fi a\u00e7\u0131s\u0131ndan \u00f6nemli de\u011ferlendirmelerle izleyicilere aktar\u0131ld\u0131.<\/p>\n\n\n\n<p><strong>Programda \u00d6ne \u00c7\u0131kan Ba\u015fl\u0131klar:<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00a026 Nisan 2025\u2019te y\u00fcr\u00fcrl\u00fc\u011fe giren \u201cUluslararas\u0131 Sa\u011fl\u0131k Turizmi ve Turistin Sa\u011fl\u0131\u011f\u0131\u201d y\u00f6netmeli\u011fi detaylar\u0131yla ele al\u0131nd\u0131. Yeni y\u00f6netmeli\u011fin sekt\u00f6re etkileri, uygulama s\u00fcre\u00e7leri ve sahadaki kar\u015f\u0131l\u0131klar\u0131 tart\u0131\u015f\u0131ld\u0131. <\/li>\n\n\n\n<li>\u00a0T\u00dcRSAB A s\u0131n\u0131f\u0131 seyahat acentalar\u0131yla ilgili yeni d\u00fczenlemeler ve s\u00fcre\u00e7teki de\u011fi\u015fiklikler, sa\u011fl\u0131k turizmi akt\u00f6rleri i\u00e7in \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm olarak de\u011ferlendirildi. <\/li>\n\n\n\n<li>\u00a0Reklam ve tan\u0131t\u0131m faaliyetlerine getirilen yeni k\u0131s\u0131tlamalar, sekt\u00f6r\u00fcn g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc a\u00e7\u0131s\u0131ndan de\u011ferlendirilirken; dijital mecralardaki ileti\u015fim stratejileri \u00fczerine \u00f6neriler payla\u015f\u0131ld\u0131. <\/li>\n\n\n\n<li>\u00a0Sa\u011fl\u0131k kurulu\u015flar\u0131n\u0131n ve arac\u0131 kurumlar\u0131n Health T\u00fcrkiye platformu \u00fcyeli\u011fi, uluslararas\u0131 tan\u0131t\u0131m a\u00e7\u0131s\u0131ndan \u00f6nemli bir ad\u0131m olarak \u00f6ne \u00e7\u0131kt\u0131.<\/li>\n\n\n\n<li>\u00a0Sekt\u00f6rdeki en \u00e7ok tart\u0131\u015f\u0131lan konulardan biri olan ba\u011f\u0131ms\u0131z ofis zorunlulu\u011funun kald\u0131r\u0131lmas\u0131, giri\u015fimciler ve yat\u0131r\u0131mc\u0131lar a\u00e7\u0131s\u0131ndan olumlu bir geli\u015fme olarak yorumland\u0131. <\/li>\n\n\n\n<li>\u00a0Programda ayr\u0131ca, USHA\u015e\u2019\u0131n stratejik rol\u00fc ve sa\u011fl\u0131k turizmindeki gelecek vizyonu da detaylar\u0131yla ele al\u0131nd\u0131. Kamunun rehberli\u011fi ve y\u00f6nlendirici rol\u00fcn\u00fcn sekt\u00f6rdeki dengeleyici etkisine dikkat \u00e7ekildi. <\/li>\n\n\n\n<li>\u00a0Sahadan gelen g\u00fcncel geri bildirimler, kar\u015f\u0131la\u015f\u0131lan sorunlar ve yeni f\u0131rsat ba\u015fl\u0131klar\u0131 da konuklar\u0131n de\u011ferlendirmeleriyle aktar\u0131ld\u0131.<\/li>\n<\/ul>\n\n\n\n<p>Sekt\u00f6r temsilcileri ve giri\u015fimciler i\u00e7in \u00f6nemli bilgiler sunan program, sa\u011fl\u0131k turizmi alan\u0131nda \u00e7al\u0131\u015fan t\u00fcm payda\u015flar a\u00e7\u0131s\u0131ndan yol g\u00f6sterici bir i\u00e7erik sundu.<br><\/p>\n\n\n\n<p>Haber Linki: <a href=\"https:\/\/www.uste.org.tr\/ushas-ve-alanya-saglik-turizmi-dernegi-yetkilileri-zirve-programinda-bulustu\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.uste.org.tr\/ushas-ve-alanya-saglik-turizmi-dernegi-yetkilileri-zirve-programinda-bulustu\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Uluslararas\u0131 Sa\u011fl\u0131k Hizmetleri Anonim \u015eirketi (USHA\u015e) Genel M\u00fcd\u00fcr\u00fc Behl\u00fcl \u00dcnver ve Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD) Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin,<\/p>","protected":false},"author":2,"featured_media":29756,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[77],"tags":[],"class_list":["post-29755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-basinda-biz"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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