{"id":29836,"date":"2026-05-21T07:56:09","date_gmt":"2026-05-21T07:56:09","guid":{"rendered":"https:\/\/alstud.org.tr\/?p=29836"},"modified":"2026-05-21T08:40:18","modified_gmt":"2026-05-21T08:40:18","slug":"saglik-ve-turizmde-devrim-niteliginde-yeni-donem-esenlik-hizmetleri-yonetmeligi-geliyor-turizm-dosyasi-21-05-2026-tarihli-haberi","status":"publish","type":"post","link":"https:\/\/alstud.org.tr\/en\/saglik-ve-turizmde-devrim-niteliginde-yeni-donem-esenlik-hizmetleri-yonetmeligi-geliyor-turizm-dosyasi-21-05-2026-tarihli-haberi\/","title":{"rendered":"SA\u011eLIK VE TUR\u0130ZMDE DEVR\u0130M N\u0130TEL\u0130\u011e\u0130NDE YEN\u0130 D\u00d6NEM: &#8220;ESENL\u0130K H\u0130ZMETLER\u0130 Y\u00d6NETMEL\u0130\u011e\u0130&#8221; GEL\u0130YOR! (Turizm Dosyas\u0131 21.05.2026 Tarihli Haberi)"},"content":{"rendered":"<p><strong>Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD) Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin, Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 taraf\u0131ndan haz\u0131rl\u0131klar\u0131 s\u00fcrd\u00fcr\u00fclen &#8220;Esenlik Hizmetleri Y\u00f6netmeli\u011fi&#8221; tasla\u011f\u0131n\u0131n T\u00fcrkiye turizmini ve sa\u011fl\u0131k sekt\u00f6r\u00fcn\u00fc ba\u015ftan a\u015fa\u011f\u0131 de\u011fi\u015ftirece\u011fini a\u00e7\u0131klad\u0131. Girgin, &#8220;T\u00fcrkiye art\u0131k yaln\u0131zca tatil satmayacak; sa\u011fl\u0131kl\u0131 ya\u015fam deneyimi sunan k\u00fcresel bir destinasyona d\u00f6n\u00fc\u015fecek&#8221; dedi.<\/strong><\/p>\n\n\n\n<p>T\u00fcrkiye, son 20 y\u0131lda sa\u011fl\u0131k alan\u0131nda ger\u00e7ekle\u015ftirdi\u011fi dev yat\u0131r\u0131mlar, g\u00fc\u00e7l\u00fc hekim altyap\u0131s\u0131, teknolojik d\u00f6n\u00fc\u015f\u00fcm kapasitesi ve kaliteli hizmet anlay\u0131\u015f\u0131 ile d\u00fcnyan\u0131n en dikkat \u00e7eken sa\u011fl\u0131k destinasyonlar\u0131ndan biri h\u00e2line geldi. Dental turizmden sa\u00e7 ekimine, plastik cerrahiden organ nakillerine ve ileri onkoloji tedavilerine kadar uluslararas\u0131 bir merkez olan T\u00fcrkiye, \u015fimdi de sa\u011fl\u0131k turizmini konaklama sekt\u00f6r\u00fcyle tamamen entegre edecek devrim niteli\u011finde bir mevzuata haz\u0131rlan\u0131yor.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-d0a97414\"><strong>D\u00fcnya Art\u0131k Yaln\u0131zca &#8220;Deniz-Kum-G\u00fcne\u015f&#8221; Sat\u0131n Alm\u0131yor<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-f1403828\">Konuyla ilgili stratejik de\u011ferlendirmelerde bulunan Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin, sa\u011fl\u0131k turizminin yaln\u0131zca ameliyat ve operasyon s\u00fcre\u00e7lerinden ibaret olmad\u0131\u011f\u0131n\u0131 vurgulad\u0131. D\u00fcnyan\u0131n art\u0131k \u00e7ok farkl\u0131 bir noktaya evrildi\u011fine dikkat \u00e7eken Girgin, \u015fu ifadeleri kulland\u0131:<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-90fcab3a\">&#8220;\u0130nsanlar yaln\u0131zca hastaland\u0131\u011f\u0131nda de\u011fil; sa\u011fl\u0131kl\u0131 kalmak, kaliteli ya\u015f almak, ya\u015fam enerjisini art\u0131rmak, fiziksel ve ruhsal olarak kendisini yenilemek i\u00e7in de seyahat etmektedir. \u0130\u015fte tam bu noktada &#8216;wellness&#8217;, &#8216;longevity&#8217;, &#8216;healthy aging&#8217;, &#8216;medical wellness&#8217;, &#8216;anti-aging&#8217;, &#8216;rehabilitasyon&#8217; ve &#8216;sa\u011fl\u0131k otelcili\u011fi&#8217; gibi kavramlar d\u00fcnya turizminin y\u00fckselen yeni trendleri h\u00e2line gelmi\u015ftir. T\u00fcrkiye\u2019de bu alanlarda ciddi bir potansiyel bulunmas\u0131na ra\u011fmen, mevzuatsal bo\u015fluklar sebebiyle turizm altyap\u0131s\u0131 ile sa\u011fl\u0131k hizmetlerinin kontroll\u00fc entegrasyonu tam anlam\u0131yla ger\u00e7ekle\u015ftirilememi\u015fti.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-6ff4292a\"><strong>Mevzuat Bo\u015flu\u011fu Bitiyor, Kat\u0131l\u0131mc\u0131 Vizyon \u00d6ne \u00c7\u0131k\u0131yor<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-ec0d23ab\">Medikal estetik hekimleri, GETAT (Geleneksel ve Tamamlay\u0131c\u0131 T\u0131p) uygulay\u0131c\u0131lar\u0131, termal tesisler ve wellness konseptli yat\u0131r\u0131mc\u0131lar\u0131n uzun y\u0131llard\u0131r g\u00fc\u00e7l\u00fc bir mevzuat altyap\u0131s\u0131na ihtiya\u00e7 duydu\u011funu belirten Ahmet Girgin, Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131\u2019n\u0131n haz\u0131rlad\u0131\u011f\u0131 &#8220;Esenlik Hizmetleri Y\u00f6netmeli\u011fi&#8221; tasla\u011f\u0131n\u0131n bu eksikli\u011fi giderece\u011fini ifade etti. Y\u00f6netmeli\u011fin sahadan g\u00f6r\u00fc\u015f ve \u00f6neriler al\u0131narak haz\u0131rlanmas\u0131n\u0131n \u00e7ok k\u0131ymetli oldu\u011funu belirten Girgin, Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131\u2019n\u0131n vizyoner ve kat\u0131l\u0131mc\u0131 yakla\u015f\u0131m\u0131n\u0131 takdir ettiklerini dile getirdi.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-2530a98f\"><strong>B\u00fcy\u00fck Yat\u0131r\u0131mlara Gerek Kalmadan &#8220;Minimal D\u00f6n\u00fc\u015f\u00fcm&#8221; D\u00f6nemi<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-68f3d974\">Y\u00f6netmeli\u011fin en dikkat \u00e7ekici taraf\u0131n\u0131n, T\u00fcrkiye&#8217;nin mevcut g\u00fc\u00e7l\u00fc otelcilik ve turizm altyap\u0131s\u0131n\u0131 yeniden \u015fekillendirecek olmas\u0131 oldu\u011funu belirten Girgin, tesislerin \u00e7ok b\u00fcy\u00fck b\u00fct\u00e7eler harcamadan d\u00f6n\u00fc\u015febilece\u011fini m\u00fcjdeledi:<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-380a9bec\">&#8220;Bu y\u00f6netmelik sayesinde; \u00e7ok b\u00fcy\u00fck sa\u011fl\u0131k yat\u0131r\u0131mlar\u0131 yapmadan, mevcut kaliteli turizm tesislerinin i\u00e7erisine minimal d\u00f6n\u00fc\u015f\u00fcmlerle sa\u011fl\u0131k ve esenlik konseptleri entegre edilebilecektir. Yani art\u0131k bir otel yaln\u0131zca konaklama hizmeti sunan bir yap\u0131 olmaktan \u00e7\u0131kacakt\u0131r.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-4e461ec6\"><strong><em>Yeni d\u00f6nemle birlikte turizm tesislerinin i\u00e7erisine entegre edilebilecek yeni nesil hizmetler \u015funlar olacak:<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-8a538236\">* Wellness ve Medical Wellness Merkezleri<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-b2b31332\">* Longevity (Uzun ve Sa\u011fl\u0131kl\u0131 Ya\u015fam) Alanlar\u0131<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-be8dd561\">* Fizik Tedavi ve Rehabilitasyon Destekleri<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-86b63089\">* Sporcu Sa\u011fl\u0131\u011f\u0131 Merkezleri<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-95470c73\">* Ya\u015fl\u0131 ve Engelli Bireylere Y\u00f6nelik Destekleyici Hizmetler<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-59990d69\">* Oksijen ve Ozon Terapileri, Nefes Terapileri ve Hidroterapi S\u00fcre\u00e7leri<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-8a5ca90a\">* Diyetisyen Destek Programlar\u0131 ve Medikal Estetik Uygulamalar\u0131<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-d627e84d\">* Geleneksel ve Tamamlay\u0131c\u0131 T\u0131p (GETAT) Uygulamalar\u0131<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-a8d47f69\"><strong>Turizm 12 Aya Yay\u0131lacak, Y\u00fcksek Gelir Grubu Hedeflenecek<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-8cb7c2c0\">Bu hamlenin T\u00fcrkiye turizmi a\u00e7\u0131s\u0131ndan muazzam bir \u00fcr\u00fcn \u00e7e\u015fitlili\u011fi yarataca\u011f\u0131n\u0131 ifade eden ALSTUD Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin, y\u00f6netmeli\u011fin genel turizm ekonomisine ve s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcmeye do\u011frudan katk\u0131 sa\u011flayaca\u011f\u0131n\u0131 belirtti. \u00d6zellikle Avrupa\u2019daki ileri ya\u015f turist gruplar\u0131n\u0131n kas-iskelet sistemi rahats\u0131zl\u0131klar\u0131, rehabilitasyon ihtiya\u00e7lar\u0131 ve sa\u011fl\u0131kl\u0131 ya\u015f alma talepleri i\u00e7in kaliteli iklimi ve konforlu tesisleri bir arada arad\u0131\u011f\u0131n\u0131, T\u00fcrkiye\u2019nin ise bu ihtiyaca cevap verebilecek nadir \u00fclkelerden biri oldu\u011funu s\u00f6yledi.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-3fa21021\"><strong>&#8220;T\u00fcrkiye Sa\u011fl\u0131kl\u0131 Ya\u015fam Deneyimi Sunan K\u00fcresel Bir Lider Olacak&#8221;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-afbf14f0\">Devlet destek mekanizmalar\u0131 sayesinde bu yeni \u00fcr\u00fcnlerin uluslararas\u0131 arenada tan\u0131t\u0131m\u0131n\u0131n kolayla\u015faca\u011f\u0131n\u0131 ve yat\u0131r\u0131mc\u0131lar\u0131n pazarlama maliyetlerinin \u00f6nemli \u00f6l\u00e7\u00fcde azalaca\u011f\u0131n\u0131 ekleyen Girgin, s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131:<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-94e749b6\">&#8220;Alanya\u2019dan Antalya\u2019ya, Afyon\u2019dan Yalova\u2019ya, \u0130zmir\u2019den \u0130stanbul\u2019a kadar \u00fclkemizin bir\u00e7ok destinasyonu bu yeni nesil yat\u0131r\u0131mlar i\u00e7in dev bir potansiyele sahip. Kaliteli turizm tesislerimizin g\u00fc\u00e7l\u00fc sa\u011fl\u0131k altyap\u0131m\u0131zla birle\u015fmesi, \u00fclkemizin hizmet ihracat\u0131 hedefleri a\u00e7\u0131s\u0131ndan son derece de\u011ferlidir. Bu vesileyle, Esenlik Hizmetleri Y\u00f6netmeli\u011fi tasla\u011f\u0131nda eme\u011fi ge\u00e7en ba\u015fta Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131m\u0131z olmak \u00fczere t\u00fcm b\u00fcrokratlar\u0131m\u0131za ve payda\u015flar\u0131m\u0131za te\u015fekk\u00fcr ediyor, bu vizyoner \u00e7al\u0131\u015fman\u0131n en k\u0131sa s\u00fcrede hayata ge\u00e7mesini temenni ediyoruz.&#8221;<\/p>\n\n\n\n<p>Haber Linki: <a href=\"https:\/\/turizmdosyasi.com\/saglik-ve-turizmde-devrim-niteliginde-yeni-donem-esenlik-hizmetleri-yonetmeligi-geliyor\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>https:\/\/turizmdosyasi.com\/saglik-ve-turizmde-devrim-niteliginde-yeni-donem-esenlik-hizmetleri-yonetmeligi-geliyor<\/strong><\/a><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi (ALSTUD) Ba\u015fkan Yard\u0131mc\u0131s\u0131 Ahmet Girgin, Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 taraf\u0131ndan haz\u0131rl\u0131klar\u0131 s\u00fcrd\u00fcr\u00fclen &#8220;Esenlik Hizmetleri Y\u00f6netmeli\u011fi&#8221; tasla\u011f\u0131n\u0131n T\u00fcrkiye turizmini<\/p>","protected":false},"author":2,"featured_media":29837,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[77],"tags":[],"class_list":["post-29836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-basinda-biz"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SA\u011eLIK VE TUR\u0130ZMDE DEVR\u0130M N\u0130TEL\u0130\u011e\u0130NDE YEN\u0130 D\u00d6NEM: &quot;ESENL\u0130K H\u0130ZMETLER\u0130 Y\u00d6NETMEL\u0130\u011e\u0130&quot; GEL\u0130YOR! (Turizm Dosyas\u0131 21.05.2026 Tarihli Haberi) - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi<\/title>\n<meta name=\"description\" content=\"Yeni Esenlik Hizmetleri Y\u00f6netmeli\u011fi; wellness, rehabilitasyon, longevity ve sa\u011fl\u0131k otelcili\u011fi alanlar\u0131nda T\u00fcrkiye\u2019yi k\u00fcresel sa\u011fl\u0131k turizmi liderli\u011fine ta\u015f\u0131yor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alstud.org.tr\/en\/saglik-ve-turizmde-devrim-niteliginde-yeni-donem-esenlik-hizmetleri-yonetmeligi-geliyor-turizm-dosyasi-21-05-2026-tarihli-haberi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SA\u011eLIK VE TUR\u0130ZMDE DEVR\u0130M N\u0130TEL\u0130\u011e\u0130NDE YEN\u0130 D\u00d6NEM: &quot;ESENL\u0130K H\u0130ZMETLER\u0130 Y\u00d6NETMEL\u0130\u011e\u0130&quot; GEL\u0130YOR! 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