{"id":29839,"date":"2026-05-21T08:37:58","date_gmt":"2026-05-21T08:37:58","guid":{"rendered":"https:\/\/alstud.org.tr\/?p=29839"},"modified":"2026-05-21T08:37:59","modified_gmt":"2026-05-21T08:37:59","slug":"alanyanin-yeni-turizm-vizyonu-esenlik-yonetmeligi-ile-saglik-ve-turizmin-yeni-donemi","status":"publish","type":"post","link":"https:\/\/alstud.org.tr\/en\/alanyanin-yeni-turizm-vizyonu-esenlik-yonetmeligi-ile-saglik-ve-turizmin-yeni-donemi\/","title":{"rendered":"Alanya\u2019n\u0131n Yeni Turizm Vizyonu: Esenlik Y\u00f6netmeli\u011fi ile Sa\u011fl\u0131k ve Turizmin Yeni D\u00f6nemi"},"content":{"rendered":"<p class=\"wp-block-wd-paragraph wd-13c5c2c3\"><strong>Dr. Tevfik Yazan\u2019dan De\u011ferlendirme<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-8e5449f4\">Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi Ba\u015fkan\u0131 Dr. Tevfik Yazan, Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 taraf\u0131ndan haz\u0131rlanan Esenlik Hizmetleri Y\u00f6netmeli\u011fi tasla\u011f\u0131n\u0131n yaln\u0131zca yeni bir mevzuat olmad\u0131\u011f\u0131n\u0131, T\u00fcrkiye turizmi ad\u0131na stratejik bir d\u00f6n\u00fc\u015f\u00fcm\u00fcn ba\u015flang\u0131c\u0131 oldu\u011funu ifade etti.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-95b08537\">Y\u0131llarca hem kamu hem \u00f6zel sekt\u00f6rde g\u00f6rev yapan, geleneksel tamamlay\u0131c\u0131 t\u0131p ve medikal estetik alanlar\u0131nda aktif \u00e7al\u0131\u015fmalar y\u00fcr\u00fcten Dr. Tevfik Yazan, \u00f6zellikle Alanya gibi g\u00fc\u00e7l\u00fc turizm destinasyonlar\u0131n\u0131n bu s\u00fcre\u00e7ten \u00e7ok ciddi kazan\u0131mlar elde edece\u011fini belirtti.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-ef879026\"><strong>Dr. Yazan a\u00e7\u0131klamas\u0131nda \u015fu ifadelere yer verdi:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-792d203b\">\u201cBug\u00fcn d\u00fcnya turizmi art\u0131k yaln\u0131zca deniz, kum ve g\u00fcne\u015ften ibaret de\u011fil. \u0130nsanlar gittikleri destinasyonda kendilerini daha iyi hissetmek, gen\u00e7le\u015fmek, dinlenmek, fiziksel ve ruhsal anlamda yenilenmek istiyor. Esenlik Y\u00f6netmeli\u011fi tam da bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn merkezinde yer alan \u00e7ok k\u0131ymetli bir ad\u0131md\u0131r.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-332836fb\">Alanya\u2019n\u0131n sahip oldu\u011fu iklim, konaklama kapasitesi, uluslararas\u0131 ula\u015f\u0131m a\u011f\u0131 ve sa\u011fl\u0131k altyap\u0131s\u0131yla T\u00fcrkiye\u2019nin en \u00f6nemli sa\u011fl\u0131k ve esenlik destinasyonlar\u0131ndan biri olmaya aday oldu\u011funu belirten Yazan, \u00f6zellikle konaklama tesisleri i\u00e7erisinde planlanacak esenlik merkezlerinin turizm sekt\u00f6r\u00fcne yeni bir ekonomik alan a\u00e7aca\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-4c4385ef\">\u201cBug\u00fcn bir turist yaln\u0131zca otelde konaklamak istemiyor. Ayn\u0131 zamanda sa\u011fl\u0131kl\u0131 ya\u015fam programlar\u0131, medikal wellness uygulamalar\u0131, nefes terapileri, anti-aging s\u00fcre\u00e7leri, medikal estetik destekleri, fiziksel iyilik hali programlar\u0131 ve b\u00fct\u00fcnc\u00fcl sa\u011fl\u0131k hizmetleri almak istiyor. Yeni y\u00f6netmelik ile birlikte otellerimizin bu d\u00f6n\u00fc\u015f\u00fcm\u00fc yasal ve kontroll\u00fc \u015fekilde ger\u00e7ekle\u015ftirebilmesinin \u00f6n\u00fc a\u00e7\u0131l\u0131yor.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-f21079ed\"><strong>Dr. Yazan\u2019a g\u00f6re bu s\u00fcre\u00e7 yaln\u0131zca sa\u011fl\u0131k turizmini de\u011fil, klasik kitle turizmini de do\u011frudan etkileyecek.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-a7564e17\">\u00d6zellikle k\u0131sa s\u00fcreli tatil i\u00e7in gelen turistlerin otel i\u00e7erisinde alabilece\u011fi sa\u011fl\u0131kl\u0131 ya\u015fam ve wellness hizmetlerinin ki\u015fi ba\u015f\u0131 harcamay\u0131 ciddi \u015fekilde art\u0131raca\u011f\u0131n\u0131 belirten Yazan, Avrupa\u2019da bunun \u00e7ok g\u00fc\u00e7l\u00fc bir ekonomik model haline geldi\u011fini vurgulad\u0131.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-f7187031\">\u201cTurist art\u0131k sadece tatil sat\u0131n alm\u0131yor. Deneyim sat\u0131n al\u0131yor. Kendini daha iyi hissetme duygusunu sat\u0131n al\u0131yor. Esenlik merkezleri sayesinde Alanya\u2019daki oteller yaln\u0131zca konaklama sunan yap\u0131lar olmaktan \u00e7\u0131k\u0131p sa\u011fl\u0131kl\u0131 ya\u015fam deneyimi sunan merkezlere d\u00f6n\u00fc\u015fecek.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-5d242793\">Y\u00f6netmeli\u011fin \u00f6zellikle sezonun 12 aya yay\u0131lmas\u0131 a\u00e7\u0131s\u0131ndan \u00e7ok \u00f6nemli oldu\u011funun alt\u0131n\u0131 \u00e7izen Dr. Yazan, geriatri turizmi a\u00e7\u0131s\u0131ndan Alanya\u2019n\u0131n b\u00fcy\u00fck avantaj ta\u015f\u0131d\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-f4d8de81\">\u201cAlanya\u2019n\u0131n iklimi, co\u011frafi yap\u0131s\u0131 ve ya\u015fam ko\u015fullar\u0131 ileri ya\u015f turizmi i\u00e7in son derece uygun. \u00d6zellikle kas-iskelet sistemi rahats\u0131zl\u0131klar\u0131 ya\u015fayan ya\u015fl\u0131 bireylerin k\u0131\u015f d\u00f6nemlerinde uzun s\u00fcreli konaklamalarla sa\u011fl\u0131k oteli konseptindeki tesisleri tercih edece\u011fini d\u00fc\u015f\u00fcn\u00fcyoruz. Bu s\u00fcre\u00e7, hem otellerimizin at\u0131l d\u00f6nemlerini de\u011ferlendirecek hem de b\u00f6lge ekonomisine s\u00fcrd\u00fcr\u00fclebilir gelir sa\u011flayacakt\u0131r.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-bb5791c8\">Yazan, Avrupa\u2019daki ya\u015flanan n\u00fcfusun T\u00fcrkiye a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck bir f\u0131rsat oldu\u011funu belirterek \u00f6zellikle Almanya, Hollanda, \u0130ngiltere ve \u0130skandinav \u00fclkelerinden gelecek ileri ya\u015f turistlerin Alanya gibi destinasyonlara yo\u011fun ilgi g\u00f6sterece\u011fini ifade etti.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-1d067b5c\">\u201cArt\u0131k insanlar yaln\u0131zca ameliyat olmak i\u00e7in seyahat etmiyor. Sa\u011fl\u0131kl\u0131 ya\u015f almak, ya\u015fam kalitesini art\u0131rmak, daha enerjik hissetmek ve daha uzun s\u00fcre aktif ya\u015famak i\u00e7in de seyahat ediyor. D\u00fcnya longevity ve wellness turizmine do\u011fru gidiyor. T\u00fcrkiye\u2019nin bu trendi ka\u00e7\u0131rmamas\u0131 gerekiyor.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-00df9db6\">Alanya\u2019n\u0131n hem Antalya Havaliman\u0131 hem Gazipa\u015fa Havaliman\u0131\u2019n\u0131n ortak eri\u015fim alan\u0131nda bulunmas\u0131n\u0131n \u00e7ok b\u00fcy\u00fck bir avantaj oldu\u011funu belirten Dr. Yazan, direkt u\u00e7u\u015f a\u011f\u0131n\u0131n geli\u015fmesiyle birlikte esenlik turizmi konseptinin uluslararas\u0131 pazarda \u00e7ok h\u0131zl\u0131 b\u00fcy\u00fcyebilece\u011fini ifade etti.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-91edb44b\"><strong>Ayr\u0131ca y\u00f6netmeli\u011fin sa\u011fl\u0131k hizmetlerinin belirli standartlarla sunulmas\u0131n\u0131 sa\u011flayaca\u011f\u0131n\u0131 ve bunun T\u00fcrkiye\u2019nin uluslararas\u0131 marka de\u011ferine olumlu katk\u0131 verece\u011fini belirten Yazan \u015f\u00f6yle devam etti:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-d652c586\">\u201cBu s\u00fcre\u00e7 kontrols\u00fcz de\u011fil; tam aksine kaliteyi ve standardizasyonu art\u0131racak bir s\u00fcre\u00e7tir. Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131m\u0131z\u0131n burada \u00e7ok \u00f6nemli bir vizyon ortaya koydu\u011funu d\u00fc\u015f\u00fcn\u00fcyoruz. Esenlik hizmetlerinin belirli standartlar i\u00e7erisinde sunulmas\u0131 hem hizmet kalitesini art\u0131racak hem de T\u00fcrkiye\u2019nin g\u00fcvenilir sa\u011fl\u0131k destinasyonu alg\u0131s\u0131n\u0131 g\u00fc\u00e7lendirecektir.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-7989c5a2\">Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi olarak s\u00fcreci yak\u0131ndan takip ettiklerini belirten Dr. Yazan, sekt\u00f6r\u00fcn t\u00fcm payda\u015flar\u0131n\u0131n bu d\u00f6n\u00fc\u015f\u00fcme haz\u0131rlanmas\u0131 gerekti\u011fini ifade etti.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-e0ba8b90\">\u201cOtel y\u00f6neticilerimizin, yat\u0131r\u0131mc\u0131lar\u0131m\u0131z\u0131n, sa\u011fl\u0131k kurulu\u015flar\u0131m\u0131z\u0131n ve turizm profesyonellerimizin bu s\u00fcreci do\u011fru okumas\u0131 gerekiyor. \u00c7\u00fcnk\u00fc bu yaln\u0131zca yeni bir y\u00f6netmelik de\u011fil; T\u00fcrkiye turizminin y\u00f6n de\u011fi\u015ftirdi\u011fi yeni bir d\u00f6nemin ba\u015flang\u0131c\u0131d\u0131r.\u201d<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-cf9e795f\">Dr. Tevfik Yazan a\u00e7\u0131klamas\u0131n\u0131n sonunda, Esenlik Hizmetleri Y\u00f6netmeli\u011fi tasla\u011f\u0131n\u0131n haz\u0131rlanmas\u0131nda eme\u011fi ge\u00e7en ba\u015fta Sa\u011fl\u0131k Bakanl\u0131\u011f\u0131 olmak \u00fczere t\u00fcm kurum ve uzmanlara te\u015fekk\u00fcr ederek y\u00f6netmeli\u011fin en k\u0131sa s\u00fcrede fiili olarak hayata ge\u00e7mesini beklediklerini s\u00f6yledi.<\/p>\n\n\n\n<p class=\"wp-block-wd-paragraph wd-91f7b1c8\">\u201cT\u00fcrkiye sa\u011fl\u0131k turizminde b\u00fcy\u00fck bir potansiyele sahip. Esenlik Y\u00f6netmeli\u011fi ise bu potansiyeli daha s\u00fcrd\u00fcr\u00fclebilir, daha kaliteli ve daha y\u00fcksek katma de\u011ferli hale getirecek \u00e7ok \u00f6nemli bir ad\u0131md\u0131r. Alanya\u2019n\u0131n bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn merkez \u015fehirlerinden biri olaca\u011f\u0131na inan\u0131yoruz.\u201d<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":29840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-29839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloglar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alanya\u2019n\u0131n Yeni Turizm Vizyonu: Esenlik Y\u00f6netmeli\u011fi ile Sa\u011fl\u0131k ve Turizmin Yeni D\u00f6nemi - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi<\/title>\n<meta name=\"description\" content=\"Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi Ba\u015fkan\u0131 Dr. Tevfik Yazan, Esenlik Hizmetleri Y\u00f6netmeli\u011fi\u2019nin sa\u011fl\u0131k, wellness ve turizm sekt\u00f6r\u00fcnde yeni bir d\u00f6nem ba\u015flataca\u011f\u0131n\u0131 de\u011ferlendirdi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alstud.org.tr\/en\/alanyanin-yeni-turizm-vizyonu-esenlik-yonetmeligi-ile-saglik-ve-turizmin-yeni-donemi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alanya\u2019n\u0131n Yeni Turizm Vizyonu: Esenlik Y\u00f6netmeli\u011fi ile Sa\u011fl\u0131k ve Turizmin Yeni D\u00f6nemi - Alstud Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi\" \/>\n<meta property=\"og:description\" content=\"Alanya Sa\u011fl\u0131k Turizmi Derne\u011fi Ba\u015fkan\u0131 Dr. Tevfik Yazan, Esenlik Hizmetleri Y\u00f6netmeli\u011fi\u2019nin sa\u011fl\u0131k, wellness ve turizm sekt\u00f6r\u00fcnde 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